There are three types of bad data:

1. Compliments
2. Fluff (generics, hypotheticals, and the future)
3. Ideas

Deflect compliments:

Anchor fluff:

Dig beneath ideas:

How to avoid:

1. Stop Seeking Approval

2. Cut Off Pitches

3. Talk Less

One line Summary -

Bad data—compliments, fluff, and unexamined ideas—misleads; focus on facts and motivations to uncover actionable truths.